Graphic Design (Canva), Market Research 6 weeks

Thrft is a two-sided online marketplace that allows small vintage and thrift stores to sell curated products directly to consumers.

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Out of Scope

  1. We are not an e-commerce business: We do not own any of the goods being sold on our website, we only give these stores the platform to do so.
  2. Logistics: All inventory and shipping and handling will be handled by the thrift stores themselves.
  3. We focus only on brick and mortar stores: We must stay in line with the ethos of our company, and so we will not give individual sellers that platform to sell their products.

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User Experience

  1. Thrift stores:
    1. Able to list their clothing through our app: They are able to reach their untapped online market.
    2. Gain online exposure for their brand: Most of these stores serve some type of niche and have an aesthetic associated with them. By being online they can grow their popularity on social media.
  2. Consumers:
    1. Cheap Clothes: They are purchasing cheaper clothes
    2. Assortment of Styles: There will be lots of diversity in selection allowing people of different tastes and styles to find what they want.

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